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Jeffrey is head of design at Betable. The products they build enable any developer to create games where players can win real money. In 2011, he joined as the first employee after leading product and design at SimpleGeo (acquired by UrbanAirship). Prior to that, he served as head of design and UX at Digg, and was an early employee of Threadless, where he worked as chief creative officer until 2008. He lives in San Francisco with his wife, and dedicates any available bandwidth to listening to loud music and watching scary movies.