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This recording is no longer online: The Future of Commerce
Don’t look now, but shopping isn’t what it used to be. A bevy of exciting technologies have shifted power—and are even selling itself—to the customer and to grassroots marketplaces. Just like ecommerce transformed retail, concepts like me-commerce and recommerce are doing the same all over again, backed by an onslaught of new gadgets. The traditional over-the-counter, top-down relationship to the customer is under siege, creating both crisis and opportunity.